Right place. Right people. Right knowledge.
Right place. Right people. Right knowledge.
We are convinced that business teams, advisors, consultants and technology providers need to work together across companies to achieve visions and ambitious goals. Our two industry networks F&B EXPERTS
(food & beverage) and H&T EXPERTS (hospitality & travel) have been developed out of this motivation.
This proven alliance of industry professionals, which is probably unique in Europe, makes sure that your project and our cooperation will be a success. Each person represents a field of expertise and contributes with excellent skills and years of experience. And by the way:
We are always looking for outstanding minds and team players to strengthen our current projects.
Meet the team, that makes it all happen!
About
About
Cyrus Schultz, Founder of the Clatu Group
Cyrus Schultz, Founder of the Clatu Group

Cyrus Schultz is the driving force behind everything we offer. With over 30 years of experience and together with an expert team of 35 consultants, he offers:
Expertise and Services
- Strategy and Management Consulting: Providing guidance on strategic planning and business management.
- Market Research and Analysis: Conducting in-depth studies of market trends and consumer behaviour.
- Digital Transformation: Assisting businesses in adapting to the digital age.
- Workshops and Training: Offering educational sessions to enhance skills and knowledge.
Focus Areas
- Assortment Strategy: Developing optimal product ranges for businesses.
- Export and Internationalisation: Helping companies expand into global markets.
- Business Development: Identifying growth opportunities and new business ventures.
- Growth and Brand Building: Strategies for scaling businesses and strengthening brand identity.
Cyrus advises associations, organisations, and companies across Europe, from organic family businesses to food retailers. He is a sought-after speaker at industry events and corporate conferences (→ visit his speaker website at Clatu Academy).
Background
- Banking apprenticeship (Deutsche Bank).
- MSc in Business Administration (Belgrano University) and studied Computer Science (New York University).
- Worked in the IT and robotics industry before he discovered his passion for the food and beverage sector.
- More than 10 years of work experience in North and South America, Asia, and Europe.
- Since 1993, interim mandates and management positions in various sectors of the food industry and hospitality sector.
Language Skills
Consulting services are provided in German, English, Spanish, and French.
In addition to his consulting work, Cyrus holds → TED talks, lectures and workshops. He is the editor of the German food blog → “Culture Food”, publisher of → CLATU Gourmet-Travels, author of several publications about food, nutrition and organic products and has been supporting the international → “Slow Food” movement since 2006.
Expertise
Expertise
Experience
Experience