CLATU Solutions food beverage sales support Germany

CLATU Solutions

Food & Beverage Consulting

CLATU Solutions is the operational support division of the CLATU Group — the practical extension of strategic consulting. Where FOOD AND WINE CULTURE provides market entry strategy and advisory, CLATU Solutions delivers the hands-on execution: building sales pipelines, conducting market research, managing trade show representation, handling certifications and export documentation, and developing communication and brand strategies. For food and beverage companies that need more than a trusted advisor — and need it done — CLATU Solutions is where strategy meets implementation.

What CLATU Solutions Does

Classic management consulting stops at the strategy. CLATU Solutions picks up where it ends.

  • Salesforce & market development — Direct customer acquisition, first-contact sales calls, product presentations and test listing negotiations on behalf of producers entering the D-A-CH region. Including regular performance controlling.
  • Market research & business intelligence — Bespoke market studies with consumer data, competitor analysis, price overviews, SWOT, mystery shopping and actionable recommendations. Used for strategic decisions, investor pitches and business planning.
  • Marketing & brand design — Corporate identity, employer branding, digital marketing strategies and communication concepts, developed and implemented by a dedicated team of designers, copywriters and SEO specialists.
  • Export & import support — Technical translations, customs documentation, IFS/HACCP/BRC certification management, organic and fair trade seals, wine label compliance (EU 2021/2117), and food analysis and specification management.
  • Trade show representation — Fluent representation of international food and beverage companies at German and European trade fairs in German, English, French, Spanish and Italian. Bookable from 2 to 4 days, including lead follow-up.
  • Communication & change management — Workshop-based development of internal and external communication strategies for F&B organisations navigating growth, restructuring or market repositioning.

Where Solutions Fits In

CLATU Solutions works most effectively as part of a broader engagement — typically following a strategic mandate with FAWC or in parallel with Academy training programmes. The divisions are designed to complement each other, not duplicate.

If you know what needs to happen but need the capacity and the contacts to make it happen — that is the precise gap CLATU Solutions fills.

Part of the CLATU Group

Depending on your project, you benefit from the full group network. This means a single point of contact with access to the full depth of the group — without the overhead of a large consultancy.